Magazine

  1. Street Fashion Trends of 2024: What’s Hot in Soho Revealed

    Soho, the heart of New York's fashion scene, pulses with vibrant energy and style. The hottest trends in street fashion for 2024 include classic b...
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  2. How to Wear a Bucket Hat with Style: Mastering the Trend

    How to wear a bucket hat? It’s simpler than you think! This guide dives into the nitty-gritty, ensuring you nail the fit, material, and style for a...
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  3. #13 WESH interview w/ INARA

    In our conversation with the founders of INARA, Youmna & Elsa, we gained insights into the unique story behind their brand and their mission t...
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  4. #12 WESH x Studio Rigu

    We were in conversation with Riya Gupta the designer of Studio Rigu with their signature eclectic, bold and fun creations. Bold prints in easy to w...
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  5. #11 Interview: WESH x Shroud

    In conversation with Shannon the founder of Shroud - a unique leather brand working with traditional skills, hand-beading techniques and fabrics f...
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  6. #10 Interview w/ Aline Umber

    We were in conversation with the artist duo "Aline Umber" and found out how they met and created such a signature sound from live performances to D...
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  7. #09 Styling & empowerment: Confidence through style

    With moving to their final location at 280 MOTT STREET, NY, 10012 we had an interview with the founder of WESH - Nesrine Khemiri and asked her about the unique WESH style and the customer that attracts it...
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  8. #08 WESH x Jewelry designer Rafael Indiana

    Welcome to the pearly gates of Rafael Indiana's jewelry utopia and discover the story behind the designer and his hand made and unique creations. W...
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  9. #07 WESH Interview: Tara Zadeh

    WESH: How did you go from graphic designer to having your own brand, to later advising other brands? Tara Zadeh: From graphic designer to brand fo...
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  10. #06 WESH Interview: Emergency Room Beirut

    Eric, the founder of Emergency Room Beirut, shares his inspirational journey and motivation for founding a sustainable fashion brand. Transitioning from the luxury fashion industry, Eric addresses pressing environmental and employment challenges in Lebanon. "Emergency Room," the brand's name, resonates with the urgency of fashion industry issues. Eric's sustainable approach involves upcycling discarded materials and collaborating with skilled artisans.
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  11. #05 A word with Sara Kyurkchieva, ORPHEUS founder

    In a world where consumers are increasingly conscious about the ingredients they put on their skin, biotechnology skincare brand Orpheus is paving the way for a new era of skincare. With their commitment to innovation, sustainability, and results-driven formulations, Sara Kyurkchieva reshape the industry and providing consumers with a new level of skincare excellence.

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  12. #04: Emerging Brands: Our Selection Process

    Curating emerging brands & independent designers. 

    Have a glimpse into our rigorous brand curation process: what do we look for when selecting new brands to showcase in our store? 

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